編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-916-507 | Eco7: Launching a New Motor Oil | Quelch, John A.;Yong, Sunru | Marketing | International Case Study( 1561 ) |
2 | NA0534 | Locally Laid Egg Company: No Time for Laying Around | Vaidyanathan, Rajiv;Maamoun, Ahmed | Marketing | International Case Study( 1561 ) |
3 | 4350 | Cottle-Taylor: Expanding the Oral Care Group in India | Quelch, John A.;Zalosh, Alisa | Other | International Case Study( 1561 ) |
4 | 4409 | Kent Chemical: Organizing for International Growth | Bartlett, Christopher A.;Winig, Laura | Other | International Case Study( 1561 ) |
5 | 4559 | Alpen Bank: Launching the Credit Card in Romania (Brief Case) | Rangan, V. Kasturi;Yong, Sunru | Other | International Case Study( 1561 ) |
6 | 9-109-039 | The Fall of Enron | Healy, Paul M.;Palepu, Krishna G. | Other | International Case Study( 1561 ) |
7 | 9-413-030 | Chorus and Telecom: Building the Boards | Groysberg, Boris;Abbott, Sarah L. | Other | International Case Study( 1561 ) |
8 | 9-413-081 | Chorus and Telecom: Building the Boards (B) | Groysberg, Boris;Abbott, Sarah L. | Other | International Case Study( 1561 ) |
9 | 9-415-707 | Chorus and Telecom: Building the Boards. An Interview with Sarah Naud and Matt Stanley, Video | Groysberg, Boris;Abbott, Sarah L. | Other | International Case Study( 1561 ) |
10 | 9-917-539 | Yushan Bicycles: Learning to Ride Abroad | Bartlett, Christopher A.;Myers, Paul S. | Other | International Case Study( 1561 ) |
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